We are in a hurry.
To ship out whatever we create.
Startups
Side-hustles
Content Creation
The expectation is that we keep churning out at a rate never known to humanity. While working in a startup, our marketing campaigns were supposed to go live yesterday. While managing social media, we had to post daily to keep the momentum going.
But in all of of we lost the spark, content and campaigns became a checklist. If the idea was above average we would run with it. Even today for my content, I run with half thought ideas and run to execution.
But what if this was not the case?
What if we could take the time to enjoy what we do?
Put in love and soul and effort. The kind that is immediately visible when you see something.
Because there is enough mediocrity in the world.
Scroll for 5 minutes and you’ll see it - content that looks the same, sounds the same, feels the same. Everyone’s in a rush to be seen, but no one’s pausing to think and feel what they’re creating.
What if we became the ones who chose depth over speed?
What if we created like it meant something?
Not every post needs to go viral. Not every launch needs to be tomorrow. Sometimes, the most powerful work is the one you took your time with. Tthe one you almost didn’t publish because it felt too simple.
That’s what I want to aim for now.
Not to keep up.
But to create with care.
To ship work that doesn’t just check a box but cracks something open.
To put it my heart and soul into writing, scripting, recording, editing and I know it will take me a long time to get where I want.
But here’s to starting.
I like what you are saying with this idyllic writing style. Said simply and eloquently, you are demonstrating by example. Kudos!